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 Real Estate Blog 
Friday, July 30 2010

1420 Mountain Air Trail, Fort Worth

3 Bedrooms * 2 Baths * Light & Bright * Open & Spacious * Turn-key Ready!


Helping you find your home is our goal

Getting you through the process is our expertise!

Reechia & Keith Powell

Posted by: Debbi AT 07:43 am   |  Permalink   |  0 Comments  |  Email
Monday, July 26 2010

You had a hunch there was something better out there, and this is IT!  Sundrenched home on a large corner lot, with 3 spacious bedrooms & many upgrades!  You won’t be disappointed! 


Details here!


Call us today to be among the first to see it!   


Helping your find your home is our goal,
Getting you through the process is our expertise!

Posted by: Debbi Mortus AT 07:50 am   |  Permalink   |  0 Comments  |  Email
Tuesday, July 06 2010

One of the most common and costly mistakes made by sellers is setting an unrealistically high asking price. Every seller wants to receive the highest closing price possible for their house, but losing sight of fair market value can have serious repercussions.

In some cases a lack of objectivity results in overpricing the home, other sellers may subscribe to the theory that pricing high initially leaves room to negotiate lower later. Overpricing from the outset could actually force you to end up settling for a lower price than you would have received by setting a realistic asking price based on market research.

Common Results of Overpricing

Fewer "Eyes" on Your Listing - Mispricing your home can prevent it from ever being seen by a certain percentage of potential buyers who might otherwise be interested in your home. Home buyers will set a price range to limit the listings they review. If your home is outside of their range even by a few thousand dollars, it may not be on the buyer's radar.

Fewer Eyes mean less showings, which means a longer time on the market!  

You may also be helping your competition if you price your home to high!  Buyers will review the list prices of homes in the neighborhood, and if your home is priced higher than others they will opt to see the other homes first!   Your higher price will make your competition look like “a steal”.   Remember sellers want the most money for their home and buyers want the most home for the least amount of money!  

Another factor is that when you start at a higher price and then continue to lower your price to “catch the market” the perception is that something is “wrong” with your home and savvy agents and buyers will choose not to even look at it.  The longer you are on the market the strong this perception becomes.   Also, if your home has languished on the market as a result of a high price, buyers may believe you are becoming desperate. Interested buyers will make lower offers as a result.

The best way to avoid the “overpricing” syndrome is first to hire a knowledgeable, full time, experienced real estate agent!  Remain objective, compare your home to others in your neighborhood, be sure they are similar floor plan and options.  Visit open houses and look at those homes as if you were planning to buy and then return to your home and compare what you liked with the other homes and what you see in your home.  

Discuss with your agent you goals – is it to sell quickly or receiving the highest possible selling price.  Does the price you have in mind match your goals and your agent’s advice?

It is a good idea to revisit your price point status within your market on a regular basis.  Your agent can assist you with this by providing recent sold home stats as well as what is new on the market.  Remember, remain objective as you review these stats.

Helping you find (or sell) your home is our goal,

Getting your through the process is our expertise!


Reechia & Keith Powell    

Posted by: Debbi Mortus AT 07:42 am   |  Permalink   |  0 Comments  |  Email
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301 S. Watters Road #100
Allen, TX 75013
Phone: (972) 979-9978


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